What You'll Get
1
A subject line formula that actually gets opened
No more cute wordplay that lands in the trash.
You’ll learn how to write a headline-style subject line that makes editors stop scrolling.
2
A short email template that saves you hours
Forget staring at a blank screen. I provide you with a fill-in-the-blank framework so your pitch is clear, concise, and ready to send.
3
An info-folder checklist that makes you look pro
Editors don’t have time to chase you for logos or photos. You’ll know exactly what files to include, how to name them, and how to share them in one clean link.
Who It's For
Most business owners struggle to get noticed because they overthink their pitch, bury the proof, or leave out the basics reporters need.
This free guide gives you a no-fluff formula: the subject line, the 100–word email, the clean asset link, and one follow-up line that works.
This guide is made for:
✅ Small business owners who need visibility in their local market
✅ Nonprofit leaders seeking coverage for programs and impact
✅ Founders building credibility with press and partners
✅ Service providers, coaches, and creatives growing their reach
About the Author
I’m Pamela Berry, Founder of Yellow Rabbit PR & Marketing. With roots in journalism and years in PR, branding, and marketing, I’ve helped organizations of all sizes sharpen their message and earn coverage.
My promise is simple: clarity first, no fluff, real results.
Ready to Pitch With Confidence?
Get the free guide and join the Yellow Rabbit Download Series — practical tools and templates that help you stand out.
